A Market for Glib Facts

There is a market within the management training field for glib facts which can be trotted out to impress people that what you're teaching is based on science.

Dr Peter Bull, Reader in Psychology at the University of York, interviewed on the BBC Radio 4 Word of Mouth program on 2010-08-17.  He was discussing the mis-reporting of some research on the relative importances of verbal and non-verbal communication.